Your subconscious beliefs, often inherited from parents' income or early experiences, set invisible ceilings on what you earn. Break through by showing up consistently, outperforming what you believe is possible, and raising your standards. Repeat until your internal programming rewrites itself.
Chapters
Show up, outperform your belief, raise your standards. The most important concept to know as an entrepreneur— we all have beliefs based on our experiences. So let's say you grow up and you have parents working and they make $50,000 a year at their job. Well, your belief is that you work and you make $50,000 a year. Now, of course, you see other people doing things and you know that it's possible to do bigger things, but subconsciously you don't believe for yourself that it's possible yet. But the concept is that if you keep showing up, eventually something you do will outperform that belief and raise your standard. And that's entrepreneurship. It's a continuous cycle of showing up, outperforming, raising your standard. The concept is powerful because when you're in these challenging times and you don't see a way out, you just have to know that's your subconscious belief that's programming you to not think it's possible, whereas If you keep showing up and trying, you'll outperform that belief and you'll raise your standard. Now, again,