Jason Berkowitz says founders who try to do everything themselves kill their growth. He argues you need to hire help or bring in agencies, even if it means taking less profit at first, so you can focus on what actually scales your business.
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Because there's some companies that are built to scale and they already have— they've solved that problem. Like people say, it's like, it's really hard to go from 0 to 1 million, but from going to 1 million to 3 million, like takes that standard operating procedure and scaling and delegation and stuff like that. Have you faced that or do you not work with those smaller types?
You don't work with them, but that's just like the curse of like the entrepreneur and like ego and stuff. Like, hey, if you're willing to take a reduction of the amount of money you're taking in, To bring in someone else to take half or a quarter of the things off of your plate, that sets you up to scale. You know, you're less things to worry about. You're not going to be great at everything. You're half-assing everything anyways. So whether it's, again, working with an agency or a marketing partner, just bring— take a little bit less of a salary or profit distribution in the beginning, bring someone in, delegate, and then you have more time. And in due time, you will come out with more money. Mm-hmm.