HYPNOSIS IS EVERYWHERE šµāš« Big Abundant and Louisiana Toon (exposing the hypnosis in everything)

Jay Shaw breaks down how hypnosis techniques like embedded commands, double binds, and storytelling are baked into everyday persuasion: coffee-shop tipping screens, product placement, voice modulation. A practitioner uses these same tools to unhypnotize people, like helping smokers quit.
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So quite literally though, like, you know what I'm saying? Like, you'd be like, yeah, with theā like you were saying with, uh, I ain't gonna say that because I don't want nobody to be mad at me for repeating somebody else, but like, um, the weapons of mass destruction, what areā we're investigating, investigating, you know what I mean? Like, yeah, like literally making them lean in, right? Yeah.
And physiology follows psychā like, psychology follows your physiology. So when your body physically leans in, guess what else leans in? Your mind. You're thinking, you're listening. So that's one of the master traits of influence, is to lower your voice. Like, you ever met the other hypnotist I kick it with sometimes named Soul?
I don't like him.
Soul isā he's an acquired taste. That's my guy. But, um, you're not the first person to go like, I don't like Soul. And Soul knows what he's doing. He's not afraid of not being liked.
But it's not like anything he didā I don't like his voice.
Yeah, but the people who he trying to reach, they love hisā
his audience loves his voice.
And that's one of the things that I always push to influencers. Like, in order to be big, you gottaā like, to be real big, you need a group of people that's like, I don't like him. And you need a group of people that's gonna fight those people. Like, think about Nipsey and the Beehive. Rihanna and what they call the Navy. Yeah, you need a group of people likeā I'm not a fan. You need a group of people that's gonna be like, you a fan or you beat up? Yeah, they gonna beat you into submission. You assaulted, right, right, right. But, um, lowering your voice, it, it causes people to, toā you watch like a lot of theā
trying to hear you.
The Hollywood old heads, like you watch a Denzel Washington, you watch a Clint Eastwood, they talk like in whispers and they not gonna talk loud. Even you say, excuse me, what was that? They gonna repeat the same shit at the same time. They gonna force you to do this number, and as you do that number, you automatically becomeā like watch the average shit. And I'm screaming. In a second, I'm gonna snap my fingers. When I snap my fingers, and in order to listen, in order to hear, if you want to hear what I'm saying, you gotta give me your undivided attention.
Right.
Like, I'm screaming and I'm talking loud.
You gotta be thinking too. You gotta be thinking about my words because, uh, you know what I'm saying? Like, just undistracted, super undistracted.
And I'm also putting embedded commands in there. Like, one of my favorite things to do is to say some shit like In a second, I'm gonna count from 1 to 5, and when I count from 1 to 5, you're gonna open your eyes and you're gonna feel amazing as soon as I say the number 5. Because anyone can begin to feel 3 or 4 times better. 5, eyes open. Anyone can begin to feel 3 or 4 times better.
5, that's cold as fuck.
Yeah, so you didn't even notice. Like, so even if you was trying to Fight against what I was saying, right? It's you. You got your guard up, and it's yeah. Like I love fucking with my kids playing games like red light, green light. I'm like, red light, green light, red light, red light. Then I start laughing. You thought I was gonna say green light. Then they stand still. They like when you go to the green light. I'm like, I said it. But yes, it's embedded commands. And one of the things I, I hope other hypnotists do it too, but like, this notebook right here is my language notebook. I play with language.
I mean, get back that water in that bag.
Yeah, I buildā I play with language same way a rapper or a poet would play with, play with words, play with double entendres and triple entendres. I play with language. Because the conscious mindā something can go past the conscious mind, but the subconscious mind will catch it.
Give me an example. Um, well, I guess, was that like one example? Anyone can feel 2 or 3?
That, that could be one. But like, um, if I'm working with a smoker, instead of telling them that the nicotine and the chemicals is Killing their body. I might use metaphor, put them in a trance, just tell them a story. Imagine you bought your dream house. You buy your dream house and your son builds a bonfire in the living room. You see where this is going?
Yeah.
And he's getting smoke all over the walls and you can't get rid of this smell. And he's really just ruined the place, right? And it's like, no matter how hard you scrub, if you don't put out the fireā
Yeah, that's a mindfuck.
It's just like, so yeah, like you could argue with the cigarettes are killing you. Well, I'm not dead yet. And like, because as humans, this is our superpower. We can believe anything we want to believe. You could be in a relationship with somebody who not shit, and as long as you want to be in their relationship, you gonna justify, well, they got potential, and where theyā they just got this, and they grew up without it. Like, you can As long as you want to believe in that person, you can believe in that person. As long as you want to believe cigarettes are helping you, you will. But you can't argue with a story, right? And it'sā you keep cleaning the walls, but you haven't put out the fire. So what are you gonna have to do to get these walls clean? Man, you gotta ask the question. So it's not me telling you to put out the fire. You're like, I gotta put out the fire. That's right.
Yeah.
And I'm agreeing with you. That's right. You have to put out The vibe type shit. Yeah, yeah. So hypnosis is a lot of shit like that. It's using natural human phenomena, and when you get the reaction that's supposed to happen, you go, that's right, and you take it a step further. Like, if you go to the doctor and the doctor check your reflex and see if your knee with a little hammer shitā he didn't put a spell on you, he's not doing magic. If he hit your knee in a certain spot, it's supposed to kick out. Now if he hit your knee and it don't kick out, nigga, you got a problem. Your knee fucked up. So that's really what hypnosis is, is knowing where to tap the knee, and when it kick out, you go, that's right, I told you it was gonna kick out, didn't I? You go, damn, this nigga ain't lying yet.
Yeah.
So it started off with something small, like let's say when you first walked in here, I say like, we got 2 chairs here.
Yeah.
I say, bro, you want to go into hypnosis fast or slow? That's called a double bind.
Yeah, that's fucked up because that's gonna leave me in a position to tell you how to hypnotize me.
And I didn't give you the option of not going into hypnosis.
Right, right.
Like, you want to go into hypnosis fast or slow? Only option you got is going into hypnosis. And I gave you the illusion ofā it's like asking your kidā like, I do this with the kids all the time. I'm like, hey, y'all want to go to bed now or y'all want 5 more minutes? Without thinking about it, they say 5 more minutes. I'm like, man, it's 9:50. You was going to bed at 10 anyway. But the thing about it is kids not dumb, right? They pick up on this stuff. We'll be in Target, Riley walk up and say, Dad, can I get this toy or this toy? This one's $65, this one's $29.99. That'd probably be the one she really wants. She went and found the other one.
Found some bullshit.
Yeah, so she put me in a double bind.
Oh, I ain't gonna pay for that ugly hair.
Right. So I automatically go with the $29.99. She put me in a like hypnosis is happening. Every some of the coldest hypnosis I've seen recently. It's a coffee shop I go to around the corner.
What's called?
I don't fucking know. It's a close coffee shop. It's one of these little. It's like in the middle of some other shit. Like it's. I don't know. I don't even know if it got a name. It's a part of something. It's next to the 7-Eleven.
Like, if you're in a building.
Yeah, yeah, some type of shit like that. But everybody there has awesome customer service. Like, how was your day? Okay, what are you up to? How's your day going? Like, they don't care, but they act like they care. Okay, I like that sweatshirt, man. This is a basic Nike sweatshirt. You don't care about this little sweatshirt, but I put you a little extra such and such in there. You can tell it's in their training to give you more than you pay for and overdeliver. And they're prepared toā they got the prices fixed at a point where they can give you extra and not feel it type shit. So yeah. Oh, I upsized. You asked for a 16 ounce, I bumped you up to the 20. It's in their pricing, but they smart about it. But when you go to the tip thing, it say How was our service? Below average, average, superior. And below average is like no tip at all. Average is like a $2 tip. And the superior is like a $5 tip. Every time I go in there, the service is superior. So when I answer the question, like, it's not asking me how much do you want to tip? It asks me how was the service?
Yeah.
And the pricing is connected to me answering the question that they asked me. So when I first superior, I just left a $4 or $5 tip without even consciously saying I want to give you a $4 tip. So I got a $4 cup of coffee and tipped you 100% because you didn't ask me how much I wanted to tip. You asked me how was the service, and you had the number in small print under the answer to the question.
That's kind of fucked up.
But as a hypnotist, I'm like, nah, I admire the game. I'm like, damn, that's cold.
That is cold. I'm stealing that, right? Yeah, I'm stealing that. It'll fuck you up though, because if somebody don't want toā like, if somebody like really don't want to leave a tip, or can't affordā
shouldn't have been buying a $4 cup of coffee.
Anything. It's like now your rating goes down because you'reā
I don't want to say, oh, girl's belowā get her in trouble.
I don't really care. You're gonna be poor because I don't want to give a tip.
Like, look, don't finish the transaction, slide her back the iPad.
Take the cup back.
But now you get no dollars. That's some hypnotic shit though, right?
But I guess, I guess so, because I was thinking like, that's some good marketing, right?
But this shit was happening all around us. Like Walmart apparently give youā give away a, you know, a 12-pack of Cokes or Dr Pepper or some shit. They 3 for $10, 3 for $7. Because they know when you get in there, the Coke's at the back of the damn store. You got to pass by batteries, bread, fish sticks. Like, you gonna grab something else on the way to the damn Coke. And you're not going to Walmart just for Coke. And even if you think you're going just for Coke, you're not going just for Coke.
You're gonna remember some shit, right? It's some shit that go good with Coke, right?
And if you coming for Coke and you're not on a Dr. Thunder budget already, like, you got some disposable income. They finna, they finna get it out of you. Even like when you look at the placement of the candy, if you, if you pay attention, you'll notice like chocolate and a candy that the adults like is eye level with the adults. Starbursts and Skittles and fruity candy is at eye level with the children. Like, these people know what they doing, man. Thisā people go, don't hypnotize me. Like, bro, you live in a Ocean of hypnosis, man. Like, you people come to me when they want to get himā like, they got something they want to do and they having trouble doing. That's when they come to me, because they already been hypnotized and they want to get unhypnotized. That's really what I do. I dehypnotize people. You weren't born with a nicotine addiction. You weren't born addicted.
You said that before.
Yeah. So you come to me when you want to be like, bro, They didn't got me. Like, these nicotine motherfuckers done got me. Can you help me unhypnotize myself? That's the role I play, is unhypnotize type shit.
Yeah, I never thought about that either.
But even you, DJ, like at the club, bro, you ever been at a party with an unhypnotic DJ?










