Stop forcing your business ideas into existence. Let them develop naturally instead of killing them with endless what-ifs. The speaker's ventures like Identity 2.0 and I Coach Bosses found him, not the other way around, because he let them mature rather than engineer them from the start.
Chapters
And that's how I want you to start looking at entrepreneurship. That's how I want you to start looking at your ideas and your desires. Understand, you don't gotta build the idea. You just gotta quit aborting the idea. You just gotta let the idea grow inside of you. And if you just let the idea grow inside of you without you what-ifing it to death, what if it don't work, what if this happens, if you just learn how to let the idea grow inside of you, you will accidentally, you will accidentally do some really cool stuff. I didn't come up with Identity 2.0. I didn't come up with I Coach Bosses. I didn't come up with Abundant Living. I didn't come up with Creators Create. I didn't come up with Night School. All of these ideas found me. Half of them I didn't even want to execute when they first showed up.