Sales Enablement 101
4 Sept 2020 · 0 min

0:24
Sales enablement is training your revenue team on what to sell, how to sell it, and the process to follow. It works when it's deliberate, simple, and measurable.

Sales enablement is training your revenue team on what to sell, how to sell it, and the process to follow. It works when it's deliberate, simple, and measurable.
Sales enablement in its simplest form is the way in which you train your go to market revenue org. It's what you train, it's how you train, and it's the process by which you do that. So sales enablement should be very, very deliberate. It should be simple and it should be easy to track.