When a prospect's out-of-office reply names another contact, use that as a signal to start building a relationship with them on LinkedIn. Share relevant content and add value before the primary prospect returns, so you've already got multiple people aware of your product when the deal moves forward.
One thing that I want to make sure that the people really do hone in on is the opportunity to leverage out of office replies to start multi threading right which if you're not at that point in the deal cycle already you know you're going to get there eventually. You may as well start that practice now. So again highlighting that person that is referenced in the out of office reply even if you don't send them a direct email especially if they're on LinkedIn with which fortunately you know our buyers tend to be being able to start engaging with our content, following them around, showing them some type of value in a non you know, direct manner but so that they become much more visible around you around your product and the value that you're going to be able to hopefully provide to them when the deal is done. That's going to work volume so that's going to be something else that you can and should do if folks that you're trying to sell to direct happen to be out the of.
