After you win, go back to hell. The speaker argues that comfort kills discipline and that the grittiest, most detail-focused environment is where real growth happens. Success breeds complacency, so the best stay hungry by returning to that harsh mental space.
The people that are willing to take that, they're willing to— so what I always said, after every championship, after every single win, after every single— I don't know how you guys measure your scores— end of the year, big success, win the trophy, number one, it's all the same, whatever it is. I always said, when you get back on that, when you get back on that bus or you get in your car or whatever, whatever, the destination and your navigation system should say back to hell. It should say back to hell, all right? You have to take that trip often, all right? Because you have to know that you can survive in that because that's where you paid attention to your details. That's when nobody cared who you were. And that's where the softest place to be because everyone thinks hell is a bad place. It's the most comfortable place on earth because that's where all your excuses live. That's all the people that didn't make it. All the people that say, You're good enough. Don't worry about it. You don't have to do all this. You made so much money. Why are you working so hard? Because they're trying to, they're trying to put, they're trying to pull you back into that place. So you have to visit that.
