This is a short transcript excerpt from a YouTube video about creative real estate marketing tactics. The speaker suggests using live/salesperson-style short-form video (TikTok/Instagram reels) and broad email campaigns targeted to a database, highlighting recently reduced properties and connecting buyers to lenders and sellers offering rate buy-downs.
You know what's going through my head? Jimmy, who's the gallon china, who holds up a shirt and goes, and then it sells. And then she holds up a dress that sells. They're selling like QVC style in the thousands. I would literally do something like that. It would be, hey, looking for something in Galveston. Four bedroom, three bath, just reduced by $18,000. I can schedule a showing right away. Looking to buy here, looking to buy here, looking by here. And then, you know, make it tick tockable. Make it Instagram reelable. Yeah. Then I would take it one step further and that would be an email that would go to my entire database and literally my headline would be, you can say that prices are falling or you can say affordability is happening. Here's nine properties that I think are tasty homes that just got reduced by as much as blank percent. By the way, Click here to talk to my lender who can do this for you and get you an even better deal. And hey, call me to find out the one seller that's also willing to do a rate buy down to get you enter the house.
