Short instructional transcript excerpt about improving cold call openings by sounding familiar to prospects rather than using generic scripts. The speaker demonstrates a technique of acting as if they already know the prospect to increase engagement.
Hi, Is this John? Hey, my name is. I'm with XYZ Company and the reason why I called you was. Click. Prospects recognize that pattern because you sound like everybody else calling them all the time. Instead, you want to act like you know them. Hey, John. Yeah, it's James. It's James Taylor with XYZ Company. I'm holding a copy of your blanket. I was wondering if you could possibly help me out for a moment. Now, what I'm doing here is I'm acting like I already know this.
