A speaker who grew up on a cattle ranch argues that advanced sales skills like questioning and objection handling are learnable, not innate. He claims mastering these techniques can multiply your income 2, 3, 5, or even 10 times, regardless of where you started.
I'm just like you. I'm just a person that decided very early on that if I wanted to have a better lifestyle, that if I wanted to make more money, I could not follow the status quo like everybody else. Was that if I sold like everybody else, I would typically get what type of result? The same result that I had to learn a much more advanced sales ability if I wanted to get to the top. I wasn't born out of my mother's womb with advanced questioning skills. Raise your hand if you're born with advanced questioning skills. Oh, nobody. I wasn't born out of my mother's womb with advanced tonality skills. Raise your hand if you're born with advanced tonality. So salespeople aren't born salespeople? Is that what you're suggesting to me? I wasn't born out of my mother's womb with advanced Objection. Handling and prevention skills. So if a kid who grew up in the middle of Missouri on a cattle ranch outside of a town with less than 800 people can acquire those skills, it means you can acquire the same exact skills. You can make 2, 3, 5, 10 times what you're making now.
