Two salespeople role-play a pitch where one keeps asking why they should switch vendors. The other keeps saying they're the best with a solid strategy, but the first points out: you all sound the same. That's the problem.
Why should I switch to you? We have the best product and we're built to make sure that you're successful. Why should I switch to you?
Create a new profit center.
Why should I switch to you? We simply do the best. We have the strategy in place to make sure you're successful.
Why.
Should I switch to you? Because we're your food service solution. You all sound the. What? You all sound the same. Could that be a problem for you? Okay.
