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A coach told the speaker to start cold calling in 15-minute blocks instead of avoiding it. Like the gym, small consistent sessions built momentum until two-hour calls felt routine. Start small, build the habit, and fear fades.

A coach told the speaker to start cold calling in 15-minute blocks instead of avoiding it. Like the gym, small consistent sessions built momentum until two-hour calls felt routine. Start small, build the habit, and fear fades.
start. A lot of my business comes from cold calling. I mean, that's just had to— that had to be a thing because I didn't know people in the area. Exactly, 100%. Yeah, 100%. And it took a while to build up. And honestly, my coach helped me a lot through that because, um, you know, I would be like, all right, if I can do 15-minute blocks, just do 15 minutes and you're not gonna die, you know? And then now it's pick up the phone, dial for 2 hours, and it doesn't faze me. So a lot of it's just been like, just get started. And then once you've started, just like going to the gym,