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Most prospects say "not interested" before you pitch. Ask who they're using now, find the gap between their current solution and what they need, then shift to assumptive selling. That's how you turn rejection into a real conversation.
Most prospects say "not interested" before you pitch. Ask who they're using now, find the gap between their current solution and what they need, then shift to assumptive selling. That's how you turn rejection into a real conversation.
The number one objection I got as a salesperson was not interested. In two industries I sold in, one B2B, one B2C, it was both cold calling. A lot of times prospects would say not interested before you even would get 5 words out of your mouth. So I had to learn quickly how to disarm the prospect. So instead of like, oh yeah, just so you know, John, I'm not quite sure I could even help you. We'd have to know a little bit more about your X and Y and Z because maybe you're better off staying with who you already have. Who do you guys have now for? And I go right into my first objection. Situation question. So what your first job is to get them to get their guard down where they open up. And as you get into that conversation and you build that gap from where they are to where they want to be, then you can get far more assumptive.
