Tom Ferry introduces a growth framework for 2026, urging listeners to stop working alone and to evaluate Jason Pantana's "three mega trends" through two lenses: revenue (client acquisition, brand building, client care) and operations (automation, systems, speed, service quality). He mentions roughly 16 systems split between revenue and operations.
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Maybe, just maybe 20, 26 is the year where you go all in and you stop thinking alone, you stop working on projects alone. And I know the trends he's going to talk about because we've been in discussion on this. And, and what I would say to you is listen through the lens of Jason's three mega trends in two ways. I want you to think about it first through the standpoint of revenue, right? Can this help me create revenue, take care of clients, attract clients, or on the other side, operations? Can I automate? Can I systemize? Can I be faster? Can I be better? Can I warrant more reviews with ease? Back on the revenue side, can I build my brand bigger? So when I market, people say, oh, that's Jason Pantana. I want more of that. So I look at the lens and I've got like these 16 systems that we talk about, and about half of them are revenue and half of them are operations.