A salesperson uses Neuro-Emotional Persuasion Questioning to sell a premium pen by asking what the prospect needs it for. Through questions, the prospect realizes they want to look credible and professional in business meetings, and the pen's distinctive design becomes their own reason to buy.
Sell me this pen. Goodness gracious. I'm not sure you quite sure you'd even need a pen like this. What do you actually use the pen for? I use pens on a, like, daily basis in the business agreements, contracts, things like that. All right, smart man. And then what type of pen do you use now to like, you know, when you're in front of a prospect or like, maybe a client, you're signing something. What are you. What type of pen are you using now? Ballpoint sort of pens. Okay, the ballpoint, I mean, it's a fairly decent pen, actually. I mean, what's causing you to feel like you might want to look at something different? I just want to be perceived as professional by representing myself in the right way. It's a big reason why people come to us, for sure. So in your mind, how do you see that giving you that status? Think of just the way that it looks. It's cause you to feel that way, though, because it's got some pink ivory on there. Well, it stands out, right? So if we're going to build some credibility that we know what we're doing, how do you see that separating you from your competitors maybe are using the cheap basic pens? I think it's like how you do one thing is how you do everything, smart man.
