The speaker has 210,000 followers on X but gets 30% of monthly clients from Instagram, which has only 15,000 followers. X shows low engagement and few buyers, while Instagram converts better with "whale bait" content designed to attract high-value clients from the start.
Well, I got two wives. I got X and Instagram, but like both are working all the time. Like X has been the greatest one for me, but Instagram, man, like we closed maybe like 30% of the clients from last month came from Instagram and that is 30% of clients compared to a like 15,000 follower audience versus a 210,000 follower audience. Like the ratio there tells you that Instagram is way more powerful. At least the way I built it, which is why I'm so like adamant and so annoying and obnoxious and just build it the right way. Build the thing with whale bait. Like, look at the results. Look at my engagement. Quite shit. Like a lot of people just don't engage with my stuff. And sometimes it's hard to find buyers on Twitter. But if you build it the right way on other platforms like Instagram, it's working really well. And that's why it's worth it doing it the right way from the beginning with whale bait, not fish bait, which is a video you can check on the channel if you want.
