I went viral and got nothing from it
2 Oct 2022 · 0 min

0:19
A Twitter video got 400,000 likes but only 50 profile clicks. Likes don't translate to money. Creators should stop chasing virality and focus on actually monetizing the attention they get.

A Twitter video got 400,000 likes but only 50 profile clicks. Likes don't translate to money. Creators should stop chasing virality and focus on actually monetizing the attention they get.
One time I posted this Twitter video. It's got like 400,000 likes. Dude, I made it, right? I went viral. But then when I checked how well it did, I had like 50 profile clicks. And that's when it started hitting me, like, likes ain't really that significant. Likes ain't cash. So don't focus on going viral, just focus on how will you monetize the attention that you have.