Segment prospects by how many objections they have, then tackle a different one each time instead of repeating the same pitch. Once you've addressed all their barriers, they buy. This works across A, B, and C prospect groups.
What are some content types that make money? Not content that goes viral, not content that helps you grow, but content that actually puts cash in the bank. Prospect A has 2 objections why he won't work with you. Prospect B has 3 objections why he doesn't want to work with you. And then Prospect C has 5 objections not to work with you. The problem is people only address one objection over and over, but they don't realize that in order to convert Prospect A Hey, they don't need to talk about this over and over again. They're already convinced about that. They need to talk about another objection, something they haven't come up with. That's when you get this sale because you tackle both objections and that's all they needed to know for them to buy. But your job isn't done yet because there's other people who could also buy from you. So the way we do that is we tackle another objection and then you convert them all because there comes a point in which you tackled every single possible objection these guys had. So they're just going to give you money because they have nothing else left to tell you. That's when you make the money.
