David MolinaLikes Ain't Cash. 4,800+ Customers. 250+ Clients Served. How I Turned My 1 Big Idea (Likes Ain't Cash) Into $3 Million:

No BS Fitness Coach Advice

Name: No BS Fitness Coach Advice
Uploaded: 2023-08-10T22:43:16+00:00
Duration: 51 s
Channel: David Molina
Description: In this short monologue, fitness coach David Molina explains a marketing strategy that helped a coach close two deals in a week. He argues that fitness…

10 Aug 2023 · 1 min

Watch on YouTube

0:51

In this short monologue, fitness coach David Molina explains a marketing strategy that helped a coach close two deals in a week. He argues that fitness coaches should market the lifestyle their results enable—beach trips, motorcycles, travel, luxury items—rather than showing gym workouts or technical tactics. By showcasing a fun, free life that the audience aspires to, coaches tap into the desire for freedom and enjoyment, which drives sales. He warns against leading with tactics or unique mechanisms, suggesting those should be sold later after the vision has been sold. The advice is presented as a no‑BS tip for coaches and content creators.

Chapters

This advice helped a fitness coach close 2 deals in like a week. I said, I don't want to see pictures of you at the gym. I want to see pictures of you out there living life. Go to the beach, ride a motorcycle, travel around with your girlfriend. If you're in fitness, you don't sell fitness, you sell lifestyle. Don't show pictures of you at the gym. People don't care about it. They don't even go to the gym. Show pictures of you having a fun life and how your body allowed you to do that, and then people will start buying. This is also, by the way, why the Lambos, the lifestyle, and the beach and the yachts actually sell, because people don't want to learn your unique mechanism. And people don't want to learn a lead gen system. People just want to be free. They want to have fun. So show a fun life. That's a huge mistake I see in a lot of people's content, especially coaches. They show tactics, what to do, why they're the best, and they don't show a good life. They don't show others, hey, this is what you could have. You don't lead with the tactics. You lead with the why apply those tactics, and then you charge for the tactics. Follow for more no BS coaching tips.