Entrepreneurs who ride emotional highs and lows with each client win or loss trap themselves in a destructive cycle. Instead, root your confidence in your ability to create, not in client numbers. When you lose one, you generate new offers and products, not panic.
Chapters
I have found that the people who get really down on themselves are also the people who get really up when they close a client. And this ends up in this very emotional thing. It's just very destructive to creativity and to your own life and business. So what do you do? You don't base your confidence on how many clients you get or how well your business is doing. You base your confidence in your ability to create. So you don't chase somebody else. Instead, you focus on the creation of it. You base yourself in your own ability. You believe in yourself instead of believing in other people. So what does this look like? Somebody else churns, you lose a client, then your confidence is at risk. When that happens, base your confidence in your own ability to create. Yes, you lost the client, but what can you do about it? You can create a different offer. You can create a new workshop. You can do something else. Your ability to create is unlimited. How many clients you get is limited. So if you base your confidence on how many clients you get, it's just not going to work out for you.