Entrepreneurs often get depressed after selling their business, much like athletes after retirement. They chase the high of building, not money. When that daily purpose vanishes, so does their happiness.
You know how a lot of athletes kind of fall into depression after they retire? It happens a lot in business too. Like entrepreneurs have a big win and then they got joy from the doing. They got joy from the day to day. They thought that what was going to bring them the most joy was selling it. And because they sold, they were going to be done. They were never going to have to work again a day in their life. But they weren't in love with the money. They were in love with the idea of reaching that peak. And that's why they felt depressed because they didn't have that in their lives. It's not the reward, it's the journey that makes you happy.
