The least paid coaches treat social media like social media. The best ones treat it like Netflix.

15 Jan 2025 · 1 min
0:32

In this short monologue, the speaker argues that coaches who use social media like Instagram—focusing on quick hooks, top‑10 threads, and view counts—miss the opportunity to build deeper engagement. Instead, they should treat their content like a Netflix series, framing their presence as a season‑long narrative that shares updates, setbacks, and victories. By presenting a continuous journey rather than isolated attention‑grabbing posts, coaches become more interesting and compel their audience to pay attention.

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