A toothpick bridge built with squares collapsed during testing, while triangle designs held. The lesson: business success comes from executing proven fundamentals like a solid offer and consistent outreach, not inventing new shortcuts.
Chapters
When I was in school, math teacher gave us an assignment. We need to create a toothpick bridge. The way you had to do it was you create one here, one here, and one here, and it created a triangle. The way to build a strong bridge was to implement more triangles because triangles are the most geometrically sound shape. They can take the most weight. What did JK do? And I was like, you know what, I know better than this, dude. Let me do a square. Guess what happened at presentation day when we actually had to test the bridges? Mine fell down. Guess which ones didn't fall down? The ones that were made of triangles, the ones that actually stuck to the fundamentals. The hard part about business, it's not doing the thing. It's resisting the urge to deviate from the plan that has already been laid out for you. Do you not think you have enough in your mind to get to $10K a month? You've seen people already do it in less time than you. You already know what the triangle is. It's creating an offer and talking to more people, yet you're not doing it.