A founder sells his product using a Google Doc instead of a landing page. He argues that minimalism attracts the right clients, and that creators should make content they actually enjoy rather than chasing an audience that doesn't fit them.
Chapters
You know how if you copied like Andrew Tate's antics, you wouldn't be Andrew Tate just because you're just not that polarizing dude. I've always been a fan of leanness, of simplicity, minimalism. So it just felt right, which is why I sell with a Google Doc instead of a landing page or a Notion. If somebody is more creative and I say creative in the sense of the world, as in more elaborate, they like design more than me, they might pull that one off. But not me, man. I'm a simple guy and I tend to attract clients that go more towards that. Introvert side, more towards the minimalism side. So, so far it's working. And I think another like vote towards the create content you like making is if you don't, you're going to end up attracting people who are like maybe don't like the same things you like, which is okay. But at some point maybe you guys don't vibe and it might reach a discrepancy where you don't want to fuck around.