Joe Apfelbaum demos Evvy AI, a LinkedIn platform that uses AI to research connections, personalize outreach, and generate posts from one dashboard. The system segments contact lists and creates conversation starters automatically, designed to help users book five sales meetings a day.
How do you get on 5 conversations every single day with your most ideal target market? That's 5 a day, every single day. That's our goal, and that's what we're trying to achieve. Hi, Tamsen?
Yes, hello.
So we have 3 different things. Number 1 is we give you the strategy.
Number 2—
number 1, we give you the strategy. Number 2, we give you the community, which is so important on LinkedIn. If you post something on LinkedIn and you're not getting a dozen comments and likes on your post, then the algorithm doesn't send it out to more of your 29,000 followers.
Correct.
So if you had a community built in with engaged LinkedIn users, because me and you both know that most people on LinkedIn are not super engaged, but I built— my goal, my vision is to bring together 1,000 people that meet every day and love each other and support each other. So far we have a few hundred that are doing it together, but my goal is to like bring together 1,000 people that really love each other and support each other and refer business to each other and all And so we have community. So our, we have community, we have strategy, and then we have the technology component to make things easier. So I'll download your 29,000 people, put it into a list, help you segment, sort, and research them using AI so you don't have to research it yourself. You just push a button and it literally, boom, it pops up and it tells you everything about them. So for example, for you, if I search for you online, it tells me that you're a growth and effectiveness leader and a strategic advisor who helps leaders and organizations drive sustainable growth. that you're an organizational transformation change strategist who works at this blah, blah, blah. It tells me that you wanna work with senior leaders, HR and people leaders, organizations undergoing mergers, structuring, digital transformation, all that stuff. And it gives me all your key services, strategic advisory, change management, Prosci Certified Change Leadership. I might have pronounced that wrong.
Prosci.
Prosci.
Pro science.
Oh, like pro science, got it, Prosci. Thank you for that. And then executive leadership and coaching. You do one-on-one and group coaching. You do leadership development and group cohorts. And you help people clarify the hard side of change, and quote, the hard side of change. And so, we pulled that all from the internet, not just from your LinkedIn, but from what the internet says about you using artificial intelligence. And it even gives me conversation starters for what to say to you and how to talk to you. Like, you've worked with immigrant, refugee, and asylee communities. Is it asylee?
Asylee.
Asylee, there you go.
As in asylum.
Got it, as in asylum. How has that shaped How has that experience shaped your approach to inclusive leadership and psychological safety in organizations? So—
Which is what my dissertation is on. The second thing that I never got a chance to tell you is I removed everything because of DEI-adjacent language. Of course, of course. Second thing is I have been in school and I have been in school and I have been in school and I've been in school. I'm 2 masters and finishing a doctorate in May.
Wow.
I kept on being told when I bidded on things, we like this other company better because their founder has a terminal degree.
Wow.
Wow. Well, I have a terminal degree as of May, and I think it was a neat— it was a neat way of saying we want to exclude you, so we have to find a way to exclude you. Well, if you're going to exclude me now, you're going to have to come up with something a lot more creative.
Exactly, exactly, exactly.
So I'm writing, and I write well, but I'm writing for academia.
All right. Okay.
Well, sorry to cut you off. No, you're good.
Please ask me whatever you want to ask me. I'm just showing you that I can do my research. E-V-Y-A-I.
Okay.
E-V-Y-A-I. Yeah, got it.
Okay. Because I I put in E-B-B-I-E and there are some things that didn't make sense. So that works a little bit better.
Of course. And I can send you a text. Yeah, I can send you, I can send you a text.
Yeah.
So it's 3 things, strategy, community. So it's strategy, community, and technology. Those are the 3 things. And so we help you with all 3.
What would keep me from doing what Ebby AI does by taking my LinkedIn connections, dumping them in and saying, give me a list that fits these qualifications and this criteria?
Well, the way, the reason, the way that it would stop you is number one is you're not going to have AI researching them the way I just researched you. Click a button, tells me everything about the person. Number 2 is it's not going to segment it using technology. You're going to be able to maybe search through LinkedIn with its limited filters. But what I'm going to do is I'm going to put everything on one sheet for you, on one dashboard for you. And if you want to jump on Zoom, I can actually share my screen and just show you what the dashboard looks like. how I organize it, how I research people, and also how I leave comments on posts using AI, how I write posts with a click of a button, how I create images that look like me with a click of a button, all within the Evvii AI ecosystem without ever leaving LinkedIn. And this also works on—
I do, but not today. You're very smart for calling on Christmas Eve.
I mean, no one else is calling.
Correct. It's genius. And I answered because it's a New Jersey number and I'm from up— I live in Charlotte, North Carolina.
Oh.
But it's not North Norma, so it could be a number, new friend got a new number. Yeah. They're calling me for Christmas. I haven't spoken to them in years.
Well, I'm your friend calling you for Christmas. How do you like that? I'm your friend calling you for Christmas and maybe we can schedule a time. Would Friday be better or would Monday be better for us to hop on a quick Zoom so we can see each other's faces?
Which one? Okay. Hold on. Give me one second. Let me get to the 29th and see what's going on. Monday only has an 8:00 AM meeting and 11:00 AM and the rest of the day is free until 4:00.
Okay. So why don't we, Why don't we do a 9:30? Oh, I'm a 12:30. Let's let's do 30 minutes at 12:30.
That'll work.
And see how it goes. I'll send you a calendar invite with my Zoom link.
Tell me your name again.
My name is Joe Apfelbaum. A P F E L B A U M.
Went by too quickly. One more time.
Uh uh um A as in apple, P as in Peter, F as in Frank, E L B A U M. Apfelbaum.
Okay.
And I am, um, I also bought a domain, joelinkedin.com, and I also texted you my LinkedIn URL so that you have it in your text.
Cool.
So that you have it and you can click on it. And I also, I'm connected to you on LinkedIn, so I'm very easy to find. If you just search Joe, you'll be able to find me pretty easy. Want to make networking easier and more effective? Try Evvy AI, your AI-powered sidekick that helps you connect, engage, and grow your network. Faster than ever. Click the link and start building smarter relationships today.
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