Joe Apfelbaum walks through Evvy AI's posting party concept, where creators collaborate on LinkedIn to build an engaged community. The tool automates post drafting and outreach using data from 280 million LinkedIn profiles, and uses a greeting-feeding-meeting method to invite prospects so they feel wanted, not obligated.
The reason I invite people is not so that they should come. I invite them so they should feel wanted. Oh my God, Joe, you invited me, that's so nice! I actually kind of hope that none of them come. I would rather buy my services than— So what is a posting party? For those of you that don't know what a posting party is, A posting party is where we come together and we all share a post in our community and support each other. And each one of us also does an elevator pitch. We're building a community of 1,000 engaged LinkedIn creators that can support each other. So what I do is I use an extension called Evvy AI, and Evvy AI knows exactly what to say because it's trained to leave a comment in my voice. We have the Inc. 5000 list. This is the full list of all the 5,000 fastest growing companies in America. You see that? Everything is right here, instantly available to you. And if you want to research any of these people, you can click on any of these icons, like for example, Perplexity. And this doesn't take credits. You get unlimited access to all these people. Do you see? It tells you everything about the person. LinkedIn literally took away the title feature. Do you guys know that? It used to be that you could filter by title. They took it away. But we took 280 million First names, last names, LinkedIn URLs, titles, phone numbers, email addresses, whatever, and we put it into Evvy AI.
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People don't remember what you say. People remember how you make them feel. So when you go to your profile, I want you to ask yourself, I'm gonna share my screen real quick. When someone goes to your profile and takes a look at your LinkedIn profile, How are you making them feel? When someone reads your posts, I'm going to quickly just open up my profile here so you can see my recent profile. How are you making them feel? Are you making them feel special? Are you making them feel wanted? Most people that you invite to a posting party are never going to show up. They're not interested in coming to these parties. But if you want to get their attention, you need to do the greeting, feeding, and meeting method. One of the One of the feeding methods is invitations. The reason I invite people is not so that they should come. I invite them so they should feel wanted. Oh my God, Joe, you invited me. That's so nice. I actually hope that none of them come. I would rather them buy my services than come to this event. And if you reply to this, then we can have a conversation. That incentivizes her to reply to this message and gives me my credit back that I just used one of my credits to send her. Send her this. You see that? Because Sales Navigator gives you a limited amount of credits. Want to make networking easier and more effective? Try Evvy AI, your AI-powered sidekick that helps you connect, engage, and grow your network faster than ever. Click the link and start building smarter relationships today.
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