How to build relationships with LinkedIn - 190 LinkedIn Live - Joe Apfelbaum

24 Dec 2024 · 44 min
44:05

In this 12,000‑token live session, Joe Apfelbaum walks participants through a comprehensive LinkedIn growth framework, distinguishing three core activities—exposure (posting), credibility (commenting), and conversation (messaging). He explains why prospecting demands more time than networking, outlines daily time allocations, and demonstrates how his AI‑powered platform Evy AI streamlines content creation, comment generation, profile optimization, and Sales Navigator integration. The conversation shifts to product positioning versus generic tools like ChatGPT, detailing unique features (built‑in personas, LinkedIn‑native workflow, analytics, community support) and pricing—including a holiday deal that bundles $20,000 worth of training (Sales Navigator Bootcamp, LinkedIn Accelerator, sales‑flow automation) for an annual fee of $984. Joe also shares his personal backstory, the evolution of his marketing agency, and how he rebuilt a 7‑figure business using LinkedIn during COVID. The session includes live demos of AI‑generated posts, a walkthrough of posting parties, and a prospect call that illustrates pipeline management. Throughout, Joe emphasizes relationship‑first networking, offers one‑on‑one consulting, affiliate commissions, and invites participants to join his community events.

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