Lets talk about LinkedIn, AI Agents and Vibe Coding with Joe Apfelbaum

Joe Apfelbaum walks through LinkedIn growth tactics: fixing a broken SMS automation, broadcasting live across five platforms, and sending personalized outreach to ENYC members with custom graphics. He uses AI to write comments and messages, pulls phone numbers to call prospects, and pitches his AI agents by text.
Chapters
About LinkedIn, LinkedIn, LinkedIn. Let's talk about LinkedIn to grow our business. Let's talk about LinkedIn, LinkedIn, LinkedIn. Let's talk about LinkedIn. I have no idea if we're live yet. Let me share my screen and let's get into it. LinkedIn, LinkedIn, LinkedIn. Most people have absolutely no idea. What I'm talking about. So I'm just going to quickly share a window. Hopefully you can see my screen. This is clearly not LinkedIn, but this is LinkedIn. This right here is LinkedIn. But you know what I want to do real quick is I want to go into here, click on automations, and update my automation. I have an automation that sends the word demo. You click the word demo if you send the word demo to 973-841-8868. There's an automation. Oh, what's new? Automation updates. What needs review? Deleted all workflows. What happened to all my automations? Where are my automations? Did they move somewhere else? Advanced filters. Where— what happened to my automations? Marketing. Let's see. Oh, I'm in the wrong— I'm in the wrong one. Oh my goodness. Oh, look at this. This is going out to both Twitter and— did this stuff actually go out? Let's see if this— oh, this— let's see if this went out. Preview this. Terrible. I'm gonna click on automation. Aha, let's look for the demo automation. Demo automation. Where's that demo deal? Demo. Here's the demo SMS. Here's the link. Okay, let me grab this link and switch it up. Now we have a new demo. Save. Now if you send the word demo to 973-841-8868, you'll actually get a better demo. Okay, let me just see what my profile looks like. By the way, guys, if you're watching me live, let me know that you're watching me live and give this video a like as well. If you're watching me live, I also put myself on Twitter. I just want to see if I'm live on Twitter now as well. Oh my God, I'm live on Twitter. If I'm live on Twitter, that means I must be live on Google as well. Oh snap, we're live right here on Google from 4 minutes ago. Okay, so we're live on Twitter. Let's see if we're live on Facebook as well. This is awesome. So I'm live on Facebook, Twitter, LinkedIn, YouTube. That's epic. Let's see. Yep, I'm live here as well. Let me change the settings here so anyone can see this. All right, that's cool. Amazing, amazing. All right, so let me close out of here. Let me now— so this is what I do on LinkedIn. I'll go in here and I'll just search ENYC active. These are my ENYC active members, and then I'll kind of like pull this open and I'll be able to click on recent activity. Now I could also do this while this is closed by clicking on this little, this little recent activity up arrow. Okay, let's see what he says. Had helped support a great cause. Wow, thank you for sharing. Okay. That's from a month ago. So now I'm going to go to the next person, Jocelyn Neger. And with Jocelyn, I want to go to Canva, grab her image, and actually make her a little ENYC thing here. Copy image. And we're gonna go— what happened? I see she posted a few days ago. All right, so let's go in here. Let's duplicate this here. Delete that, paste this, drag it into here. I'm gonna say Jocelyn. Was it Frank? Frank, Frank, Frank Goldstein and Nager. I'm just gonna click on that. I'm just gonna copy this. Managing partner. Okay, that's good. Okay, and then I'm gonna change the name on top to be that, and then I'm gonna click share. Download. I'm gonna say all pages, uncheck, and then just check her name off. Then done. Download. Now I'm gonna do this and I'm gonna send it to her via, uh, message here. I don't know if it worked. It didn't work. My computer is kind of freezing. I'm trying to drag this into here. I just entered a little graphic. You see the way you can drag stuff directly into LinkedIn? All right, let's see what we have going on here. All right, I'll give myself a little heart here so we get all of them. So how do you see who's liking your stuff on LinkedIn Live while you're on LinkedIn Live? Well, this is how you do it. See, I just removed this just like that. So let's talk about AI. So I said let's talk about AI agents, vibe coding, and, um, and LinkedIn. So let's just check out some people here. So let's first check out this guy Naman. Let's see what he's up to. He's based in India. He has 45,000 followers. That's cool. Let's see who else is here. Catherine Vat. She has 39,000 of them. She's a violinist. I'm gonna send her a message. Do you really play? All right, let's just see. She posted something 3 hours ago. She paused, she paused besides a bottle, tilts her head and tilts it again. Let's see. Content attribution notice. Oh, look how many people she tagged. Interesting. It's pretty cool that I'm on X now. I'm live on X. Okay, so I updated that. I can cancel this. Let's go to the next person, Eric Wegweiser. So this is what I do. I go on LinkedIn and strategically visit people's profiles. And then I check out their content, and if I like their content, what I'll do is I will give it a like, and then I will leave a thoughtful comment. And to leave a thoughtful comment, I'll probably use my content generator with the LinkedIn Engage comment technology. You see that? Then I just press insert just like that, and I press comment. Custom planters are indeed a powerful way to enhance corporate spaces. Excellent work, one guy said. So check this out. I'm going to ask Guy a question. I haven't contacted him in a while. Okay, I just sent a guy a message. I'm going to save his profile. We have project management tool for advertising service companies. I thought it might be interesting to your company. Stop selling like a douchebag. This is her company, Black Sheep Sales. I'm so proud to be. She writes, "I'm so proud to be speaking for the incredible blah blah blah." Save your seat now. I'm gonna save her profile. I kind of like her profile. The Scalable Coaches Summit sounds like a fantastic opportunity for coaches. Having I don't know what specific strategies have you excited with the attendees? And I'm gonna hit@. Also, I got some tips for you. I'm gonna try to send her a message. I'm already set up for this. Oh, she sent me a connection request, it looks like. But first I have to remove somebody else. So let me see if I could remove somebody else. I'm gonna go here, go into my network. So I gotta remove somebody to add her. I'm gonna go back. I'm gonna go back and then I'm gonna click on connections. See, I have 30,000, I can't add anymore. So I need to add some fresh meat. Let me see if I have anybody named that. Alicia. Okay. Here we go. We got a couple of Alicias here. Alicia Gordon, Alicia Friedman. This guy looks like the type of guy that I'd probably disconnect from. Let me just see if he— oh, he wants to become a coaching client of mine at some point in the past. Let's just see. Oh, I got a cell phone number. Let me give him a buzz. Let me go here. This is how I give him a buzz. All right, let's do this. I don't even know if you guys can hear it, but my phone is ringing. Yeah, that went to voicemail. That wasn't great, but he reached out to me in the past, so it's not worth removing his connection for that one simple reason. All right, let's just see who else we have here. Vice president of I'm gonna— let's see if this guy posted. I see he posted 2 weeks ago. Okay, let's move on to the next person. I'm not gonna remove him because he just posted like a week ago. Let's see. Let's go through some of these. Mexico City. She's a consultant. Looks like she has 200 connections here. Not very active at all. When did we connect? It looks like I have a phone number here. We connected back in 2020. Let's see if we had any, any recent conversations. Ooh, look at this. We're going back and forth. Have you seen our new AI agents? Okay, I'm gonna close that. Let's go to the next person. This person posted 2 months ago last certified. Certified Qigong Lover 2 practice leader, moving healing energy. Oh, we connected back in 2013. We've connected for a long time. Regional membership director for Vistage International. Great contact for me. I'm not going to get rid of that. Let's see, Elisa Rivero. Let's see, Rivero is paying for LinkedIn. I'm going to send her this message here. However, let's see if I can get a phone number. I'm gonna go to contact info. No phone number there. Let's look here. I joke about career, blah blah blah. Last time she posted was six months ago. She started a position as CFO of Cardiac Arrest Get Angel. Let's see if we could pull up a phone number right here, and then let's save this profile, and then let's take this profile and do a little bit of AI research on it. Ooh, look at that! We have a 973 number. Let's see if we can also find it online. I'll call from my cell just to kind of see what happens. Oh wow, look at this, all this information that we have here with the AI. It's crazy. Okay, operations finance. All right, let's pull up her number, 973-919- Yeah, let's make a phone call. Stop sharing my screen for a sec. Your call has been forwarded to an automated voice messaging system. 9-7-3-9. Hey, it's your LinkedIn connection, Joe. We haven't spoken in some time, but I wanted to reach out to connect with you. I found some things on your profile pretty intriguing. Would you be open to having a quick conversation with me? That's what I did. I said the following: Hey, it's it's your LinkedIn connection Joe Applebaum. We haven't spoken in a while, but I want to reach out to connect with you. I found some things on your profile pretty intriguing. Would you be open to having a quick conversation with me? I sent a quick text message like that. See if the person answers. See if they don't answer. You lose a hundred percent of the shots. You don't take. If you're not out there putting yourself out there, reaching out to people, building those relationships, there's no way you're going to be successful. It's not just going to happen on its own. So if you want to see a demo video of all the agents, just go to 973-841-8868. That's 973-841-8868 and send the word demo and you'll get a demo of our AI. See? All right, I'm gonna go in the ocean now. Thank you very much for being in my life and I'll see you
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