At a Business North West event, business owners agreed that authenticity and trust matter more than AI. Trust is the real currency now. The speaker offers to help anyone build it in their business.
So I was at an event this morning, a networking event with Business North West, and the conversation was geared around digital and what businesses are doing in the digital space. However, most conversations I have with business owners these days seem to end on AI, and this one was no different. And what most of the business owners agreed on was the commodity in this age of AI is going to be those soft skills, so being authentic and building trust. And it's what I've been talking about for 6, almost 12 months now, is that, that trust is really a currency and a commodity, and business owners should really be focusing on that. And it was good to get in a room full of other business owners today and have that reinforcement that a lot of other business owners agree on it. So I guess if you're not thinking about it, take note. It's definitely something you should be thinking about. And if you need any help on this or have any questions, just reach out. More than happy to help.
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