Six social media trends for 2025 growth, starting with TikTokification: all major platforms now prioritize watch time, so marketers who produce algorithm-friendly content that maximizes engagement will outperform competitors.
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There's 6 major trends in 2025 that you can jump on now to scale your business. I'm going to mention each one from a top-line perspective, then go into more depth in future videos. The first one is the TikTokification of social media, where most all the social platforms are focused on one thing: watch time. The videos get the longer watch time get more reach because they make the most money for the platforms. It's simple: more time on the platform equals more ads. The marketers that will win are the ones that can make on-brand content that caters to the algorithm. Hit the follow button for more value. Trends 2 through 6 to follow.