John BohanCEO, Socialtyze - I find where AI can create the most value, then build custom systems your team owns—saving time, improving output, and moving faster.

Marketing Trend 5 for 2025

7 Jan 2025 · 1 min

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1:17

In this short YouTube segment, the speaker identifies artificial intelligence as the fifth major marketing trend for 2025 and argues that marketers should streamline their AI usage by relying on a small set of core providers rather than trying to track thousands of tools. He highlights OpenAI as the leading platform, citing its massive traffic and subscriber base, and recommends subscribing to the OpenAI Pro/Plus tier ($20/month) to access the O1 model, which he claims offers superior creative strategy, more human-like thinking, faster performance, and fewer errors. The speaker also mentions complementary multimodal tools such as Sora (text‑to‑video) and DALL·E 3 (text‑to‑image), noting their ability to handle images, files, and camera input. The video concludes with a call to follow and share for more value.

Chapters

Trend number 5 for 2025 is AI. The key is how do you get the most out of it in the quickest amount of time? There's thousands of AI companies out there, so how do you keep track of all of them? Here's a secret, and the hack is I don't think you need to. It will boil down to just a handful where we as marketers, in my opinion, will only use a small amount of companies for strategy, copywriting, videos, images, etc. I mean, think about Apple. It's kind of like that where they own our MacBook, our phone, our iPad, music, right? OpenAI is clearly in the lead with 4 billion monthly visitors and 10 million paid subscribers. So if you want to geek out on all the different tools out there, you know, be my guest, go for it. But if you want to save time and access a hack, my advice would be to sign up for the Pro or Plus version of OpenAI. And this is not an ad, this is completely unbiased advice. The Plus version is only $20 a month and will give you access to a number of tools, including the O1 model, which will provide you with better creative strategy and copywriting. The O1 model also imitates human thinking much better than the free version. It can also handle more complex instructions than the free version. It has fewer errors and is actually a lot faster. So you gain access to other things such as Sora, which is text-to-video, DALL-E 3, which is text-to-images, as you may know, multimodal capabilities, which allows you to share images, files, and even your camera access, which is pretty cool. If you like this video, hit the follow button for more value and share it with a friend. Thanks.