Short demo narration explaining a customer-loyalty dashboard that highlights customers spending at least $50,000 per year. Color coding (blue/green/etc.) shows how many consecutive years each customer has met the threshold. The narrator describes a client case where changes to a commission structure caused loyalty drops in years two and three, which were later corrected.
This dashboard shows customer loyalty trends. This particular view focuses on customers that have been doing business at least $50,000 per year. Customers in blue means that they have been buying at least 50,000 for the past four years or more. In green, they have been buying 50,000 or more for three years and so forth. This dashboard has helped one of our clients find out that they were having customer loyalty issues in years two and three because of changes in their commission structure. Once they found that out, they were able to fix the commission structure and eventually the trends started to go back to where they're supposed to. Thanks for watching.
