Turn free brain-picking sessions into revenue by packaging the insights into digital products. The speaker explains how to treat these conversations as leverage exchanges rather than monetary ones, so both you and the person picking your brain benefit from what you create together.
Chapters
An upsell is just by its name is an upsell. You are selling something more expensive than the core product. Then you can create a higher value for every transaction that you make. This is how you leverage brain picking sessions. Don't sleep on brain pickers. I know there's a lot of stigma around brain pickers, but if you know how to create digital products You will know and learn how to leverage the brain picking sessions that you give away for people because nothing, as they say, is ever for free. And this is what that means. There's no exchange in money. There's none of that, but there's a leverage exchange. They're leveraging your brain. You're leveraging the conversation. This is how everybody wins.