Marketing Trends Small Businesses Need to Understand | #shorts #marketingdigital #marketingtips
12 Nov 2022 · 1 min

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A short YouTube video by Kathy Caprino (uploaded Nov 12, 2022) noting that Facebook experienced its first-ever decline in users and that newer platforms like TikTok are growing. The speaker advises small businesses not to rely on a single platform for advertising (or on legacy media like newspapers/TV) and to diversify where they reach customers.










