Kevin "KD" DorseyFounder of Sales Leadership Accelerator - The #1 Sales Leadership Coaching Program to Transform your Org and your Life

GET AN INTRODUCTION: Build Relationships and Ask for Referrals with Christoph Karger

Name: GET AN INTRODUCTION: Build Relationships and Ask for Referrals with Christoph Karger
Uploaded: 2023-03-03T13:00:11+00:00
Duration: 53 s
Channel: Kevin "KD" Dorsey
Description: This is an excerpt from a YouTube talk by Christoph Karger about getting introductions and building relationships to generate referrals. The speaker…

3 Mar 2023 · 1 min

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This is an excerpt from a YouTube talk by Christoph Karger about getting introductions and building relationships to generate referrals. The speaker emphasizes that referrals complement other outreach (cold calling, social, email), that being present and helpful on LinkedIn generates leads, and that introductions can—and should—come from people both inside and outside one’s business network to get started.

Chapters

When we speak about referrals, it's not something we do instead of cold calling or instead of social or instead of emails. They all work well together, very well together. Actually, referrals and social work best together because I got so many leads and introductions from LinkedIn that are not my customers just because I was present. I was helping people and asking for their support in return. And I think that's something we should also think about. And it's now opening it up a bit more again is we we often think about business when we speak about referrals. What we want is actually introductions. And introductions can basically come from anybody who's willing to support us and we know probably even more people outside of our business world that are willing to support us and help us. And if it's just to get started, that might make us an introduction that might help us that we can also ask to start this whole thing and to get used to it. I think that's something that's really, really critical.