Excerpt from a YouTube video (uploaded by Kevin “KD” Dorsey) in which SPEAKER A describes the experience of working with a world-class salesperson: it feels enjoyable, confidence-building, and reduces fear. The speaker emphasizes creating an experience and brand that resonates with listeners and cites Morgan Ingram’s use of hip hop as an example of tailoring experience to audience engagement.
When you work with a world class salesperson, how does it feel? It's an experience. You enjoy it. You look forward to it. You feel good from it because the experience is there. You feel more confident in your decision. There's less fear. You got what you wanted, you understand? Like working with a great salesperson who gives you the experience you're looking for. That's where I think we all need to dive in. I love that that's where Morgan took the hip hop. Because if you can create an experience and a brand that speaks to your listener.
#shorts THE POWER OF RECOGNITION: How Do You Empower People with Zoe Hartsfield
