Kevin "KD" DorseyFounder of Sales Leadership Accelerator - The #1 Sales Leadership Coaching Program to Transform your Org and your Life

Invest in Salespeople to Develop Their Human Skills with Andy Paul

Name: Invest in Salespeople to Develop Their Human Skills with Andy Paul
Uploaded: 2023-02-17T13:00:32+00:00
Duration: 30 s
Channel: Kevin "KD" Dorsey
Description: This content was created by Kevin "KD" Dorsey. This content was uploaded by Kevin "KD" Dorsey. This is a YouTube video titled "Invest in Salespeople to…

17 Feb 2023 · 1 min

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This content was created by Kevin "KD" Dorsey. This content was uploaded by Kevin "KD" Dorsey. This is a YouTube video titled "Invest in Salespeople to Develop Their Human Skills with Andy Paul" (created 2023-02-17). The excerpt features a speaker (likely Andy Paul) discussing sales enablement and coaching: how to engage senior prospects by starting conversations correctly and asking outcome-focused questions, the pitfalls of rigid SDR playbooks, and the need to empower sales managers to help sellers develop human skills.

There's been some studies that show that actually, if you get hold of a senior person and you start the conversation on the right foot and you pose a question to have them think about a potential outcome, they'll engage. And we're not doing SDR as a favor by saying, look, this is the way you have to do it. And I think too many sales leaders, sales bosses, are sort of caught up in this framework because it's become this playbook that everybody does. Everybody does this playbook. It starts at the top. We're not enabling our sales managers to be able to help their sellers do better jobs of these things.