Short transcript excerpt offering practical advice on video-based sales prospecting: practice daily like a muscle, avoid spending excessive time producing many videos before your script is strong, and aim for an efficient, consistent routine (the speaker reports sending five videos in ~45 minutes and typically receiving about two responses).
The mistake you can make at the beginning is you spend four hours or half of your day making 20 videos, and you get zero responses because your script still isn't good. So it's just like, you know, working out. It's a muscle that gets stronger. You know, just like anything in sales, you. You need to practice and repeat to get good at it. So same with cold calling. Same with video. If you want to be good at it, just do a little bit every day until you gradually improve and feel confident. Now, it takes me 45 minutes to send five videos every day. I try to be really consistent with that. So five a day, 45 minutes, and I usually get two responses. So when you've really kind of honed in on your message and you're not spending way too much time and you're being efficient with it, it really pays off.
#shorts THE POWER OF RECOGNITION: How Do You Empower People with Zoe Hartsfield
