Lara GuevaraSupply Chain expert (Product and Service)

Fix Your Margins In 7 Days

28 Apr 2026 · 1 min

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In this concise, prescriptive video, Lara Guevara argues that protecting profit margins does not require a lengthy, six‑month supply‑chain overhaul. Instead, she outlines a focused, seven‑day action plan. Day 1 involves auditing the top ten SKUs for landed cost, freight percentage, and Incoterms. Day 2 is a call with the freight forwarder to verify any surcharge exposure. Day 3 requires requesting itemized cost breakdowns from suppliers. Day 4 calls for recalculating reorder points using updated lead‑time data. Day 5 rebuilds the landed cost model for the top five SKUs. Day 6 creates a margin‑response plan to address future freight cost increases. Finally, Day 7 establishes a weekly supply‑chain review to maintain vigilance. The video’s purpose is to give viewers a rapid, actionable checklist that can be started immediately to safeguard margins without a protracted transformation.

Chapters

You don't need a 6-month supply chain transformation to protect your margins. You need 7 focus days. Day 1: Audit your top 10 SKUs for landed cost, freight percentage, and Incoterms. Day 2: Call your freight forwarder and confirm surcharge exposure. Day 3: Request itemized cost breakdowns from suppliers. Day 4: Recalculate reorder points with updated lead times. Day 5: Rebuild landed cost for your top 5 SKUs. Day 6: Create a margin response plan for additional freight increases. And lastly, Day 7: Set up a weekly supply chain review. 7 days, that's the work. Start today.