A real estate agent who didn't like sales built a system to generate leads and manage clients remotely, then scaled from 44 homes in five years to 453 transactions with ten agents. He made $1.2 million working 40 days a year and kept commission splits low because the system itself was valuable enough to attract talent.
Even though I'm not naturally wired as a salesperson, I'm not naturally outgoing. I'm generally exhausted by having to do new business development. I knew that it was the gateway to freedom. If I could build a lead generation system and then I could be the one to run it and then I can just delegate everything to a local licensed admin. I mean it's like the 80% of the craft that I knew wasn't paying the kind of money that I wanted to make. I knew that would just unlock a bigger opportunity. Five years after I sold 44 homes, I did 453 transactions with 10 agents and I took home 1.2 million that year. And that's not to brag or anything. I worked only 40 days. In a very short period of time I was able to build systems around lead generation and client care that allowed agents locally to come into my world and I didn't have to pay them crazy splits because I was providing like significant value.
