Dave Friedman provides a first-person testimonial about hiring coach Lars Hedenborg to build systems in his real-estate business. He lacked systems as his business grew, so he adopted Lars's seller-side systems (seller presentation, expired-mailing program, seller lead systems) without modification. Within less than a year of coaching he scaled his listing side quickly—taking 15 listings in March—and shifted his business mix to roughly 50/50 buyers and sellers (previously he had closed 36 buyer deals and only two listings in a year). He also praises Lars's sincere, systems-focused coaching and reports feeling recharged and more focused after workshops.
Questions this video answers
36 buyer deals
Two listings
15 listings
Less than a year
I was at a point where things were getting just a little bit too fast paced. My business was growing. So I reached out to Large because I knew that he was a rock star and started a coaching company. And my business was just sorely lacking in systems and things were just starting to fall apart in my business and I wanted to find a way to correct that before it was an absolute disaster. I know one of my weaknesses is just building systems. I enjoy following them. And I knew that Lars just with his DC personality is a systems builder. So I figured instead of trying to reinvent the wheel, I would just hire him and take his blueprint and plug into it. I wanted to imitate Lars Systems because the guy goes into his office on Tuesdays and that's it. And he truly stepped out of his business. And that's a purely just a systems based business. And there's no way you can get to that level without having just some, some great systems in place and great people in place. And I just wanted to learn more about how he did that and just how to, how to run a more efficient business and just more effective too. I didn't second guess anything that he, that he recommended that I do. I just did it. I didn't, I didn't second guess him. I didn't ask him questions on why or if I should change it to adapt it to my business. And if my business is different than his, I just went in and just, just crushed it. I just ruthlessly implemented everything that he wanted me to do. And at the time, I had closed 36 buyer deals in one year and I think two listings. And so I just really ran with the whole seller side of his business and implemented his seller presentation, his expired mailing programs, and all of his seller lead systems. And I built out my listing side of the business extremely fast. I've been coaching with him for less than a year. I took 15 listings in March, which was the biggest month for me. And my listing and buyer side of the business is now about 50, 50 on a percentage basis, which is probably about where it should be. Well, there's not a whole lot of rah rah, but I'm definitely going home feeling completely recharged. And it's nice because I'm able to connect with a lot of high performers that are here. But I'm really taking away, you know, just Lars's raw emotions and how much he cares about all of his clients and how he's just the real deal for a coach. You know, I think he is really the only coach out there that I've ever met that has, like, a deep, sincere interest in helping his clients. And you can really get that when you're here with him. But I just. I leave feeling recharged, and I feel like my vision is even more dialed in, and my focus on what I need to do over the next, you know, three to four months is even more dialed in. And I'm just going to get to where I want to go a lot faster by coming to these workshops.
