A YouTube talk by Lars Hedenborg about balancing ambition with psychological resilience in business. He warns that fixed numerical goals can become moving horizons that undermine enjoying progress, and recommends daily practices (e.g., gratitude journaling, the 5 Minute Journal) and an explicit "enjoy the ride" focus in business plans to preserve contentment when things get hard.
The risk of setting a goal, they motivate us. There's some good in it, but the risk in it is that like, let's say Christopher wants to close 50 homes a year. He wants to close 25. He hits 25, he's going to move it to 50, he's going to move it To 100. This goal, it's like a horizon. You never. Like, if you're sailing on a boat and you're trying to catch the horizon, you're never going to catch it. And the whole point of it is to enjoy the ride. And I had for years in my actual business plan, I had a category that I focused on every day called enjoy the ride. And it's guarding myself against like, never achieving this moving target instead of just looking back on, on what I've accomplished. So even something little on a daily basis to go through gratitude for the day. What did I achieve today? What are the amazing moments of today? The 5 Minute Journal is a great tool for that. It will. Your psychology and how you look at life and business, even when shit hits the fan and things seem really, really hard, that's when that psychology is even more important. And it's just a contentment. Even when stuff is hard and we, we all struggle with it and it never changes. So it's not like I'm ever setting goals, like, okay, that's enough. And I've achieved a lot in my business journey, but I can still set goals that get me out of whack and out of alignment and I forget to enjoy the ride. So that's, That's a really good lesson.
