A short persuasive talk advising real estate agents that their online presence—especially Google search results and business listings—directly affects client acquisition. The speaker warns that lacking a strong Google Business page and positive reviews will cause agents to lose business.
You're in Syracuse, New York. Right. So if somebody, you know, typed in your name, your market, real estate, what comes up? That's your digital footprint on the right hand side. If there's not a Google business page with 177, five star reviews, you're going to lose more business than you ever even know. Because everyone is going to Google or some sort of tool and doing a little bit of research on agents that they're going to work with, whether it's as a buyer agent or a listing agent. So your digital footprint is making you business if it's legit and it's losing you business if it's not.
