Real Estate Agents: Why Google Reviews Are a Game-Changer! 🚀

15 Mar 2025

Watch on YouTube

Short presentation advising real estate agents on the importance of Google reviews and how to solicit them. Emphasizes consumer behavior statistics (review-read thresholds), recommends prioritizing Google as the primary review platform, and gives practical setup advice (create a Google Business Profile and follow setup validation). Contrasts Google with platforms like Zillow and mentions Zillow’s property-attached review requirement.

Can you imagine being a real estate agent and not having reviews? If 72% of consumers are not taking action until they can read your reviews, you're not even in the game. 90% of consumers read less than 10 reviews before forming an opinion, which is pretty cool. So you can have 150 reviews. They're only going to read 10 of them. If I'm going to put my money on something, it's Google. I think they've proven that they are worthy of placing your sort of digital billboard in terms of social proof. So here is a simple script you should use to solicit a Google review. So if you don't have a Google business profile, go to YouTube. Super easy, step by step tutorial. So set up a Google business profile and they make it a little difficult. They have to like validate your thing and send you the postcard. I don't know if they change their process, but Zillow love it or hate it, their goal is to take as much of our commission checks as possible. They make you attach a review to a specific property.