The speaker (real estate coach) urges listeners to commit to one lead source (e.g., database or social media) and maintain consistent daily activity focused on new-business development and lead follow-up (suggested morning routine up to 1pm, five days/week). Over time this disciplined schedule enables hiring a junior agent (for open houses/showings), a local licensed admin, and then a virtual assistant—scaling toward 50–60 deals per year. The talk emphasizes prioritization, resisting overwhelm, and structured habits to reclaim time and grow the business.
Once you pick a legion lever, you have to have the confidence that it can get you to the goal that you want it, whether it's your database or social media. And that will get you over time, with consistency, you will be successful and it's just the containing yourself. If I could be on all of your shoulders for the first part of your day from the moment you wake up until 1pm every day and I could just be there smacking you in the head when you're doing something that isn't moving you closer to your to the goals you told me you want to achieve. How many times would you get smacked in the head? It's easy to say the things and then you bite on more than you can choose. Sometimes you get overwhelmed, you don't really have priorities. But if you're tripping into your day and you're just allowing your day to unfold and there is no order and you don't know the time for you to sit down and do the work of new business development followed by a short break right into lead follow up at least five days per week. And you do that for long enough, you're going to be able to buy back your time and bring a junior agent in under you to hold all those open houses for you to be your showing agent. And now you shift over to listings. You're going to hire a local license admin. That license admin is going to hire a virtual assistant. You're going to be doing 50 to 60 deals per year.