A short advisory monologue (likely from a YouTube video) for real estate agents emphasizing that before listing a home, agents must uncover the seller’s clear motivation. If motivation is weak or absent, the speaker recommends advising sellers to wait for a better market (e.g., spring, rate adjustments) rather than listing immediately.
If you're at a listing appointment and there's not a why, like at the listing consultation, you better get the why out of them. If they're not selling the home to move closer to their grandkids, to whatever, they're just selling the home because they have an infinite amount of money and they might want to buy whatever and there's like, literally no motivation, then you may say, this may not be the market for you. Let's not even. Let's just stay put in the home. Let's wait until rates adjust and maybe more buyers get on. Like, we may be four or five months away. Let's hit the spring market, you know, when hopefully we get a new fed chair and there's a little rate adjustment and something's going to stimulate the market. But for now, based on this, let's just sit tight. Like, no, no, we really want to get it on the market. Okay, so tell me more about that. What is the motivation? I don't hear it. You know, so that's a really good point.
