The Best Way To Approach Real Estate Agent Accountability

10 Jul 2017 · 2 min
2:04

This chunk explains an Agent Performance Agreement (an appendix/exhibit to the OSA outside sales agent position agreement) that mandates an activity program of measurable metrics: prospecting hours, dials (minimums: 30/month; 15/week broken into prospecting and follow-up), meaningful conversations, follow-up hours, appointments set, open houses held (2/month expected), social posts, networking, seller referrals, BombBomb videos sent, and MBA targets (set 4 appointments → meet 3 → sign 2 as a working rhythm). It emphasizes monthly review against KDNA/KD and A and recommends using the Buyer Specialist Weekly Success Tracker (paper or Excel) to record daily activities and appointments.

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