A real estate agent who sold 44 homes in one year realized they'd built a job, not a business. Without systems that work without you, you're trapped doing the work yourself. The E-Myth explains why most agents stay stuck there.
October 2006.
November 2007.
April 2010.
27 homes.
44 homes.
We have as entrepreneurs. That's the E in e myth. So it's the entrepreneurial myth. We think we own a business, and we don't own a business. If we don't show up, literally nothing happens. So it's this, like, total myth. And when I read this book, something clicked in me where I knew that I was going to build a business that allowed for the leverage I was looking for. I was newly married when I got into real estate. Got married in October 2006. We had Anders in November 2007. So pretty quickly, we were parents, a couple miscarriages. Kendall, our second child, came in April 2010. And the pressure was on. I sold 27 homes my first 10 months in the business, doing every single thing myself. I was the number one agent out of, like, 25 agents in my small little boutique brokerage. I went to the biggest reMax in our area and sold 44 homes my first year with them. And I was, like, one of the top agents out of a couple hundred agents, right? So I had cracked the code on selling and lead generating and building systems and having leads come in. And I've only refined those systems over the years. But what I was not doing was building an actual business based on systems.
