Amanda NorthcuttFounder & CEO | Keynote Speaker, LevelUp · B2B sales as a solo is HARD. I’ve got you. I help consultants & coaches sell high-ticket services comfortably & confidently, while enjoying consistent, predictable revenue | Founder & CEO | Speaker |

Why Group Coaching Is the Sweet Spot for Modern Leaders

16 May 2025 · 1 min

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In this segment, the speaker argues that group coaching occupies a strategic sweet spot for modern leaders. Traditional executive coaching is portrayed as prohibitively expensive and limited to one‑on‑one sessions, while conventional training—whether large‑group workshops or self‑directed platforms like LinkedIn Learning—fails to fully meet leaders’ developmental needs. The speaker describes a hybrid approach they co‑designed that blends group coaching with elements of individual coaching, delivering the advantages of both formats. Central to the argument is the belief that leaders learn best from peers they respect, gaining insights beyond theory and models through shared, respectful interaction.

Chapters

And that is group coaching. And I really believe it's kind of the way people want to learn these days for a couple of reasons. One, executive coaching is a very, very expensive proposition for most, and it's kind of out of reach, and it's one-on-one. And then training sits out there, and you might be one of 25, or maybe it's self-directed, and you're doing LinkedIn Learning, which is all good, but it's not maybe fulfilling everything you need. And I think group coaching fits in a sweet spot because what I've designed with my collaborator is group coaching plus elements of individual coaching. So, you get the best of both worlds. And I just think that leaders want to learn from others, not just from theory or models, which we bring, but the magic happens when you're with others that you respect and regard.