A CEO named Rachel audited her week and found 10 hours spent on low-value tasks like re-drafting emails and bloated meetings. At her $275 hourly rate, that's $143,000 a year in hidden losses. She fixed it with templates and meeting time limits.
This multimillion-dollar CEO audited just one week of her schedule and found a $143,000 leak hiding in plain sight. She meticulously tracks every dollar her firm spends, but she works 62-hour weeks because her own time flows freely to anyone who asks. So she stopped guessing and audited one ordinary workweek. She checked her calendar, her sent folder, and her meeting notes. The culprit? 10 hours of work way below her pay grade, like drafting the exact same emails from scratch and sitting in bloated meetings where no one owned the decision. Because Rachel bills at $275 an hour, those 10 wasted hours equal an invisible $143,000 annual loss, just walking out the door without a single financial report catching it. So she plugged the leak by pricing her hour. She templated her repetitive emails and enforced hard stops on meetings. Suddenly, a quick call wasn't free anymore. What's your hour actually worth? Because every unmeasured meeting and repetitive email on your schedule isn't just an annoyance. It's a massive financial invoice you are paying out of pocket, in full, every single week.
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